7 Technology & Design Questions

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EQengineered had the opportunity to bring together nine leading Boston organizations at our June executive breakfast who were interested in learning and sharing with peers. Below are 7 key questions posed by participating executives and discussed with the group.

7 Key Enterprise Tech & Design Questions

  1. How do the tech, marketing, and design teams work with HR to ensure the currency, needed skills, and career laddering of employees?
  2. How does employee experience assume the same priority as external customer experience?
  3. What is the difference in skill set and role between a project or program manager and a product manager? Where do the product managers reside in the organization?
  4. How is the customer experience | experience design | user experience | design team structured? How does this team cross train? What are the advantages and disadvantages you've experienced with a central services model, or is a hub and spoke structure preferable?
  5. To what extent do you leverage offshore | nearshore resources? For what types of projects or initiatives? How do you manage this work stream? Are offshore | nearshore resources able to work in an agile process?
  6. How do you maintain consistent user experiences when integrating multiple SaaS products? To what extent does this require support to overcome fragmented experiences by leveraging APIs and developing custom interfaces?
  7. What resources do you have to support user testing internally versus externally? What role does a testing panel serve?

3 Take Aways

  • Organizations large and small have embraced the reality that digital transformation is a matter of survival.
  • Customer experience and technical know how are THE priorities, critical to organizational competitiveness, and mobilizing collaboration across the organization (IT, marketing, HR, executive suite).
  • Securing and retaining the right talent is a leading challenge, and employee needs are changing culture and the way organizational learning occurs.